This transformation has translated into establishing a promising presence for the bank in Oman, and diversifying its business portfolio with varied activities including retail finance, corporate finance and trade finance.

Ahli Bank, today, maintains its leading position in providing the most convenient housing mortgage facilities to customers in Oman. Moreover, the bank has made significant progress in building its retail and corporate business, diversifying its portfolio through catering to the demands of the corporate businesses in Oman while carefully differentiating the needs of the premium and private banking segments as well as the SME segment. The Bank has successfully launched new deposit products and loan products which are competing with the best products in the market.

Ahli Bank's network of branches are being constantly expanded & upgraded to better service customers and be well-equipped with ATM machines for customer convenience.

History
Alliance Housing Bank established in Oman in 1998, was GCC's first private sector housing bank with a wide-spread network across Oman. As specialists in mortgage loans and value-for money loans, Alliance Housing Bank witnessed tremendous growth and success in the past decade.

The change in the bank's identity from Alliance Housing Bank followed its tie up with Ahli United Bank and International Finance Corporation.

The new identity – Ahli Bank, is a milestone which represents the underlying values of the bank that have resulted in its success to date over the past 10 years, as well as a milestone from which to look ahead towards a bright future with focus on customer orientation delivered with unrelenting expertise and innovative ideas.